RIOT

Scope

Branding

Digital

The brief was ‘pink’ so we tripled down on pink! RIOT provides legal guidance for young business owners in the tech industry – a loud logo and typeface with iridescent accents – the site centers around an icon we designed for them in blender. An infinite chain-link which was arrived at from our earliest discussions about their process: becoming a linked member of the teams they help. 

As it was in the tech space we wanted something that felt futuristic (and pink). We then found fun ways to deal with the touchpoints from iridescent bubble-wrap to stickers and their business cards.